I've worked on multiple initiatives with J&J. Each year their sustainability department picks a new topic promote. Here are two videos we created:
The spot was for Healthy Planet 2010, an initiative that set out to achieve a
slew of goals by 2010, including water, paper, energy, and social responsibility.
The stop-motion spot was done for Sustainable Forestry, where we dubbed the
campaign Seek the Source. Shot in one day—from sun up to sundown—in one
of the last remaining natural forests in New York City, Forest Park.